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Casey Mulligan, a veteran of President Donald Trump’s White House staff, believes people who really want to understand the chief executive should look to his Twitter account and a common technique he employs to capture media attention.

Mulligan, author of the soon-to-be-released book “You’re Hired! Untold Stories of Successes and Failures of a Populist President,” served as chief economist on the White House Council of Economic Advisers during a sabbatical from the University of Chicago in 2018 and 2019.

“You understand a lot about where Trump is going if you know how to interpret his tweets,” he told The Western Journal.

The economics professor argued there is a reason that the president gives so much attention to serving up a “steady stream of bizarre, bombastic, and sometimes hilarious messages” to his more than 84 million followers on Twitter.

Mulligan noted in his book that a 2018 Gallup poll revealed 76 percent of U.S. adults reported seeing, hearing or reading about Trump’s tweets “a lot” or “a fair amount.” That translates to about 190 million people.

“That’s even more people than watch the annual Super Bowl, and more than double the number of people watching the typical Presidential debate,” the author wrote.

The figure also represents a far larger audience that even the best-rated news television programs, which may garner an audience of three or four million.

Mulligan explained that Trump often exaggerates or embellishes issues on Twitter just to get the media to cover something he believes needs attention.

It’s a mutually beneficial tradeoff, the former White House staffer told The Western Journal.

The media gets to call him a liar, “which they enjoy, and he gets to broadcast whatever issue he’s interested in. I think [Trump] views that as a trade and it certainly works out that way.”

Mulligan offered as a case in point the 2019 Economic Report of the President, which showed the economy grew 3.1 percent during the calendar year 2018. That annual growth rate had not been seen since 2005.

When this was presented to Trump, he determined it would not get fair coverage from the media, so he called for social media director Dan Scavino to join the Oval Office meeting, Mulligan said.

Scavino is the one who runs Trump’s Twitter account, typing most of the tweets for the president, according to Mulligan.

“POTUS began with a now familiar strategy for getting the press to cover a new fact, which is to exaggerate it so that the press might enjoy correcting him and unwittingly disseminate the intended finding,” he recounted in his book.

Mulligan recalled that Trump asked those in the room, including Kevin Hassett, then the chairman of the Council of Economic Advisers, if he should tweet the U.S. had its best growth in 20 years or even 50, rather than the actual 13 years.

“POTUS quickly decided, as he did on many occasions, to initially report the result with 100 percent precision, exactly as provided by CEA. Later his communications team could gauge whether the coverage needed exaggeration,” Mulligan wrote


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Former White House Adviser Reveals Effective Twitter Technique Trump Often Employs To Rope in Media
 
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